To find the right job, learn how to brand yourself. What is personal branding? It's identifying, positioning, and promoting oneself in the professional world. You can think of it as putting your best foot forward to land that dream job or promotion. Personal branding...
*See the end of this blog for a copyediting checklist Why You Need to Copyedit Your Work So you've just finished up that blog you've been working on for hours or days. You're anxious to get it published, and besides, do you have time to go through and make painstaking...
Is your brand personality consistent with your company's messaging? Before you can begin your messaging, you first have to understand your Brand Personality which is the human characteristics, emotions, and attributes embodied by a brand. If you are just beginning...
Why Your Brand Voice Matters By Bethany Good Brand voice isn’t just a recent trending topic in marketing circles, it’s a crucial part of your company’s marketing efforts. Whether you are familiar with the term or not, you experience Brand Voice every day. So what...
